www.forwardprogressives.com/the-rnc-admits-it-the-more-voters-hear-from-republicans-the-worse-it-is-for-the-gop/
"Think about that for a moment. Many Republicans really felt that the more exposure their party got on national television, the worse it was for the GOP. Basically meaning that the more the American people got to know Republicans and their candidates, the more Americans didn’t like them.
The reality was that it wasn’t just the candidates that voters didn’t like, it was the entire conservative ideology. During the primaries Republicans have to pander to their base of voters, so true conservative ideology was on full display. And the more the American people heard them talk, the more they realized how ridiculous their policies would be."
